Everton’s new away kit for the 2026-27 season has been revealed ahead of its official launch, after images of a promotional billboard in the city began circulating online, as per Footy Headlines.
The billboard, spotted by supporters, carries the message “On Sale Now,” suggesting the shirt’s formal release is imminent despite the early sighting.
Produced by Castore, the new away kit is a predominantly white design, featuring thin, dark navy pinstripes running the length of the shirt. The look is completed by a navy V-neck collar and matching sleeve cuffs, both trimmed in a subtle yellow that offers the shirt’s only real splash of colour.
The response online from Evertonians is unusually favourable for a kit manufactured by Castore.
It follows the release of Everton’s 2026-27 home kit earlier this month, with the away shirt having been the next release fans were waiting on. Castore have leaned into a more classic aesthetic across both designs so far this summer, a shift from the bolder patterns seen on some of the club’s kits in recent seasons.
Early leaks of this kind have become a familiar part of the football calendar in recent years, with billboards, retailer listings and delivery mishaps regularly beating official launches to the punch. Everton have not yet commented on the images, and a formal release, complete with a full set of official product photography, is expected to follow shortly.
Supporters eager for a first look won’t have to wait long either way, with the “On Sale Now” messaging on the billboard suggesting stock may already be arriving at club and partner retailers ahead of any announcement.
